ZONE
Unlock your entrepreneurial potential.
The World’s Most Advanced Peak-Performance & Business Intervention For Mission-Driven CEOs.
What is Zone?
Think of Zone like having award winning entrepreneur and world-renowned peak performance expert, Rian Doris as…
Your Co-CEO
Make optimal business decisions, unlocks growth, identifies constraints, challenge your thinking, accelerate progress and better allocate resources
Your Performance Advisor
Ensures you're performing at peak capacity 100% of the time and your best day becomes baseline
Your Business Partner
Camaraderie, connections to vendors or potential team members, thought partnership and breakthrough ideation
…all rolled into one.
About Rían Doris
Rian co-founded the world’s leading peak-performance training company, Flow Research Collective with NYT bestselling author Steven Kotler and scaled it to $15M in annual revenue within two years and $50M in cumulative revenue — 100% bootstrapped.

Rian is one of the world’s leading experts in peak-performance having helped clients including the US Airforce, Audi, Accenture, Facebook, Bain and 15,000+ individual entrepreneurs and executives improve their performance. Rian’s work is featured in Fast Company, Big Think and Forbes. Tens of millions consume Rian’s content on Youtube.

Rian is also the owner of Consulting.com and an angel investor in startups like The Way, MyoDetox, Levels Health, Skool.com and others.
Who is Zone for?
Zone is exclusively for entrepreneurial CEOs who meet these criteria:
You lead a company that has major upside potential if managed well.
You understand the cost of ignorance debt and the tremendous upside of investing in yourself and your team at an elite level
You're ready for something more than low value group coaching, online courses or uninspiring masterminds
You want to maximize the likelihood they hit their goals by incorporating a world-class performance training system
What can you expect from Zone?
Financial Freedom
Boost your bottom-line, take home more cash, and dramatically increase enterprise value
Maximum Leverage
Transform your business into a well-oiled machine with a world-class team, letting you stay in your zone of genius
Peak Performance
Unlock profound inner clarity and peak performance to become the exceptional leader you're capable of being
Enterprise Value
Grow your company faster and better to position yourself with an incredible exit strategy
Your Touch Points In Zone

1

Monthly Immersion Sessions with Rian Doris
Submit a board report outlining your metrics, goals, and updates. Rian will review it and run a session that allows you to soar through the month.

2

Zone Sprint
After each session, receive a custom-built curriculum of peak-performance and business resources to integrate into your life and business.

3

Zone Implementation Sessions
Monthly one-on-one deep dives with Alex Houg to resolve granular challenges, hold you accountable and keep you clear.

4

Zone Hotline
24/7 access to Rian for real-time feedback between sessions, ensuring you never have to wait weeks for guidance.

Unlimited additional session with Rian Doris & Alex Houg.
Your First Four Months In Zone…
In addition to determining what's highest impact for you we often also focus on these first:

1

Month One
Design your exit strategy, build your growth plan and architect your goal stack

2

Month Two
Build your cockpit for optimal optics and identify the highest ROI profit levers to pull first

3

Month Three
Develop people, process and proficiency leverage to reclaim time and headspace

4

Month Four
Build your wealth management plan and implement our peak performance system
Zone Bonuses

1

Access To Zero To Dangerous For Your Entire Team ($6,900 per person)
Your entire team will get access to our world renowned peak-performance training that's been used by US Airforce, Audi, Accenture and others. Commonly producing 300% boosts in productivity, decreasing stress by 50%+ and transforming culture.

2

Zone Business Curriculum ($9,900 per person)
Gain access to Rian’s in-depth business resource base covering everything from Negotiation to Exiting Your Business, with detailed SOPs, checklists, and systems ready to go. Exclusively for Zone members.

3

Zone Peak-Performance Curriculum ($9,900 per person)
Unlock the world’s top high-performance training, designed by Rian to 3x your productivity and create massive leverage, elevating you from the day-to-day grind.

4

Personal Brand Builder Youtube Mastery ($3,900 per person)
Access Rian’s playbook for rapidly building a personal brand that attracts capital, networks, talent, clients, and deal flow.

5

Profit Juicer Process
We’ll perform a cost and pricing audit on your business, identifying immediate levers to pull for ROI within your first 100 days, so everything beyond is upside.

6

Zone Resource Library
Get access to a curated library and personal introductions to top-tier resources—wealth managers, accountants, longevity doctors, and even psychedelic therapists.
About Alex Houg
Alex has built, scaled, and exited an ecommerce accelerator. He has personally managed over $100M in paid advertising, been responsible for $250M+ in revenue and generated over 2M leads across his career. He’s been featured in Forbes, USA Today, and Star Tribune.

Alex also spent over a decade helping businesses scale. From Nike, Adidas, Rosetta Stone, Jack Daniel’s to dozens of SMBs to leading paid marketing for Brendon Burchard, 9-figure high performance coach.
Case Study — CFCO
CFCO's Operations
CFCO's complex logistics and competitive landscape require peak team performance without burnout
Enhanced Team Performance
We helped overhaul team operations, delivering better results with decreased stress
MATT TOLL - CEO
This has been a game changer for the team. We move faster, we work better together, our culture is higher performing. It's allowing us to stay at the cutting edge of our fast paced industry which is crucial.
20
hours per week reclaimed
35%
increase in adaptability
17%
decrease in stress
Case Study — Accenture
FORTUNE 500 LEADING CONSULTING COMPANY
Accenture's European leadership team sought to maintain their cutting-edge position in innovation and adaptability in an exponentially changing world.
TRANSFORMATIVE RESULTS
• 77% reduction in chronic stress
• 250% increase in productivity
• 25 productive hours per week reclaimed
PER ÖSTERMAN, MANAGING DIRECTOR
The Baseline to Beyond program and what we learned about Flow state radically shifted the way our team thinks about work, produces work and operates. We're now able to achieve things we previously weren't, with the fraction of the stress, disengagement and misalignment. It has shifted what is possible for us.
Case Study — Mirantis
Enterprise Cloud Innovation
Mirantis helps organizations ship code faster on public and private clouds, serving leading enterprises like Adobe, Liberty Mutual and PayPal.
Measured Impact
1 day per week reclaimed for productive work
32% increase in clarity and alignment
40% reduction in team stress
Adrian Ionel, CEO
As a fast-paced technology company being in alignment is incredibly important. This training has improved our team cohesion, the team's overall output and as a result, our ability to compete at the highest level in the marketplace.
Case Study — High Road
High Road Craft Brands
A handcrafted food company with 397% growth in just 3 years, making Inc's list of fastest-growing private companies for 5 consecutive years.
Transformative Results
✨ 77% reduction in chronic stress
📈 250% increase in productivity
⏰ 25 productive hours per week reclaimed
Keith & Nicki Schroeder, Founders
By outlining clear goals, gaining alignment and applying these principles we feel we can accomplish anything we decide to make a goal. There are no barriers any more. Our impact and potential has increased many fold.
As an extremely fast growing company, High Road was searching for solutions pertaining to stress management and productivity goals. Baseline to Beyond provided the necessary tools for them to drastically reduce stress and reclaim higher productivity levels.
Case Study — San Francisco Police Department
The San Francisco Police Department partnered with Baseline to Beyond to transform their productivity and service delivery.
The Challenge
SFPD was struggling with procrastination and daily productivity, seeking ways to implement Flow in their daily operations.
The Results
• 14 productive hours added per week • 32% decrease in procrastination • 100% of team spending 3+ hours in productive Flow daily
Michael Nila, Founder, BlueCourage
"This training transformed the lives of our team members, the performance of our department, and our ability to serve at the highest possible level. If you want your team to have optimal wellbeing, while performing better than they ever have before, it's a no-brainer."
Case Study — ACES
America's Leading Clinical Network
ACES leadership team transformed their approach to create better outcomes in the new environment, focusing on innovation, engagement and enhanced output.
Remarkable Results
  • 50% reduction in unproductive hours
  • 25% increase in clarity
  • 47% increase in top-tier motivation
  • 150% increase in workplace happiness
Kristin Farmer, CEO
The biggest eye opener was intrinsic vs extrinsic motivations and realizing some aspects of my work where I am not indulging in those intrinsic motivators. I'm so excited to see what this playbook is going to look like and being able to follow through on this work as leaders so we can shift into a more power team where we are getting more done in less time.
What Research Is Zone Based On?
Over half a decade of research has found flow to be highly correlated with measures of performance. From creativity, decision-making and information processing to skill acquisition, collaboration and motivation.
500% Increase in Executive Productivity
Study by McKinsey shows dramatic productivity gains when executives achieve flow states
3 Days of Heightened Creativity
Harvard research demonstrates extended creative benefits after experiencing flow
490% Faster Skill Acquisition
Advanced Brain Monitoring & DARPA research reveals accelerated learning in flow
430% Increase in Problem Solving
University of Sydney research shows enhanced creative problem-solving capabilities
How is Zone unique?
Client Success
Over 25,000 clients and 200,000 students have experienced our methodology, with proven 80% performance improvements.
Global Implementation
Our framework has been implemented by the most prominent organizations in the world.
Research-Backed
Baseline to Beyond is based on our cutting-edge neuroscientific research with the world's leading academic institutions.
Holistic Approach
Our peak performance training combines Flow, Mindfulness, Wellbeing, and employee health for a comprehensive solution.
We don't teach opinion. Baseline to Beyond is based on research from leading institutions and minds.
Who Else Has Our Team Worked With?
Having trained over 20,000 individuals we're currently tracking a 76% performance improvement. This is based on academically validated psychometric instruments used for pre and post testing.
How do I get access to Zone?
Rian only opens Zone to a select group of clients whose mission he resonates with and who he likes working with.
Spots rarely open and there’s a 100+ person waitlist.
Normally Rian would only enter into an arrangement like this for 10-20% equity in a company as a years access to each feature in Zone, if sold separately, is worth over $275,000 (Rian's keynote rate for one hour is $70K).
What's the investment in Zone?
$10,000 per month on a month to month basis.
NOTE
While Rian only does month to month commitments to ensure both parties are finding Zone fruitful, he likes to form long-term partnerships and the expectation is that you are intending to remain in Zone for at least a year 
(so long as it’s driving unquestionable value).
If you are not taking Zone seriously and are failing to execute actions agreed to with Rian, your engagement will be ended so the spot can be made available to someone on our waitlist who’s more willing to execute.